I never had any intention of focussing on particular brands, at least not making it a regular thing, until I realised that these self-imposed rules (I like to create strict rules about EVERYTHING I do and only operate myself within those rules or my conscience has a cry) are going to get me no-where; plus, how am I ever going to keep this blog up if I keep being vague and general all the time! So, in lieu of such internal conflicts, I shall write about Colorado.
You know what? I always thought Colorado was an American company (because of the name). I always thought that they were one of those rare companies that didn’t believe in fashion hellenisation (I really have no idea how else to describe it). Actually, that’s a good point, can someone tell me the word I’m look for? Anyway, this is hardly important and I’ll continue on. So, as I was saying, I always thought that they were an American company until this blog article where I found out that they were Australian owned (and the head office is even in my city – how about that).
For those who do not know the brand, Colorado, they make casual adventure clothing and footwear (there used to be a bigger focus on the footwear, now it is generally half and half). Their wears are usually very practical and is sometimes marketed as ‘adventurewear’ to give a brief idea. I am a little torn with Colorado to whether in fact I indeed like them, or not. A lot of their stuff tends to be very, well, what I see as middle aged attire (not as bad as another Australian company, Rivers, but still enough to make me cringe), but then again, they do have some pretty nice shirts and shoes, and some to think of it I have a paid of pants that I have only worn once (maybe). Wow, they are a very dark brown (I thought they were charcoal) and don’t look too bad on me – maybe I do own other pants.
One thing that can be said about Colorado is they are ridiculously well made. When you buy something you can easily expect it to last longer than anything else you may be wearing it with. The unfortunate thing is, the current winter range (at least what it shown of it on the official website) is rather unimpressive :(. Looks like you’ll just have to take my word on it.
Pino…
